Mette Virala | Blog

Brand identity and website for Flowroos, a freelance florist business, using Figma and Adobe Suite for a cohesive visual presence that captures the essence of botanical artistry.

Building "Flowroos": Crafting a Florists' Brand Identity from Concept to Website

Take a look at my most recent works!

2025
This illustration was commissioned for a feature article "Kansakunnan tunkiolla" (At the Nation's Dump/Waste Heap), exploring the fragility of societal institutions.

Commissioned illustration for an article "Kansanvallan Tunkiolla"
Feb 19, 2025
Transform flat vector designs into convincing urban installations using texture layering techniques in Adobe Illustrator and Photoshop.

Adding Depth to Digital Designs: Creating Realistic Urban Poster Mockups
Feb 18, 2025
2024
Creating brand identity for Happy Cakes bakery with a modern twist, blending artisanal charm and industrial aesthetics in tranquil blues

Identity For Happy Cakes Bakery
Aug 20, 2024
Paavo Nurmi Marathon rebranding with minimalist design, bold colors, and clean typography for a modern running legacy

Rebranding For Paavo Nurmi Marathon Event
Aug 02, 2024
Discover the creative process behind Flowroos’ new identity. Learn how we developed unique design ideas for this floral studio, creating a memorable brand identity that captures the essence of their business. Read my blog post now!

Flowroos—Floral studio re-branding 💐
Jun 03, 2024
Explore our latest blog post on poster design! Discover creative techniques and expert tips to make your posters stand out. Perfect for anyone looking to enhance their design skills and create eye-catching posters. Dive into the world of poster design now!

Poster design in action💥
May 02, 2024
In this blog post, explore the theme of lightning, flowers, and framing. See vibrant flowers in vases with dramatic lightning in the background, highlighting the contrast between calm beauty and energy. Each shot is framed to capture this unique interplay.

Photography 📸 Vol. 2️⃣
Apr 08, 2024
In this post, we mix things up with vibrant flower snaps, urban shots with concrete backdrops, chic design shop interiors, and intriguing everyday moments. Dive in for a visual feast that has a little something for everyone!

Photography 📸✨
Mar 25, 2024
Explore our branding journey for Skai, a revolutionary product. Discover how we crafted a unique visual identity, compelling brand story, and memorable logo. See our expertise and learn how we can elevate your brand. Read our case study now!

Skai–Imaginary innovative product
Mar 23, 2024
Photos with graphic design elements

Photos with graphic design elements
Mar 23, 2024
Explore blog post on pattern design! Using Adobe Illustrator, I crafted a visually captivating pattern ideal for plates or sheets. Perfect for design enthusiasts!

Pattern design
Mar 23, 2024